Bilingual SaaS product marketing illustration with multilingual screens

2025

A clearer SaaS front door.

The project focused on replacing a brittle marketing setup with a structured bilingual experience that could support campaign growth and future CMS integration.

Primary goal

Improved content velocity, stronger first-impression trust and a cleaner path toward headless delivery.

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Challenge

The existing site struggled with multilingual consistency, conversion clarity and maintainable content structure.

A product needed its public-facing experience to feel more trustworthy for both paid acquisition and organic discovery.

Weak conversion hierarchy
Difficult content updates
Little separation between UI concerns and content concerns

Solution

Bilingual SaaS Rebuild

I rebuilt the experience around a bilingual content system, stronger offer hierarchy and future CMS compatibility.

Structured locale-aware routes
Clear service and case-study architecture
Improved trust signals and CTA flow

Capabilities

Content ops

Less friction

Trust

Stronger landing impact

Scalability

CMS-ready foundation

PHPCodeIgniter 4MySQLNext.js

Project brief

Offer architecture
Bilingual frontend implementation
Conversion-aware UX direction
SEO-ready technical structure
Primary bilingual SaaS illustration
Supporting conversion-focused illustration

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